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Social Media Manager Resume Sample
Emily Amanda
Social Media Manager
Summary
Secure a responsible career opportunity to fully utilize my training and skills, while making a significant contribution to the success of the company.
Skills
Work Experience
FB Ads Manager
ExxonMobil
- Set-up Pixel ID
- Creating Ad Set
- Creating Ad Creative
- Arrange Columns On Campaigns/Metrics Guidelines
- Create Custom Audience and Lookalike Audience
- Share CA and LLA In Different Ad Accounts
- Split Testing
- Launch and Scale Products: Testing Phase, Pre-scaling Phase, Scaling Phase
FB Ads Manager
Walmart
- Set-up Pixel ID
- Creating Ad Set
- Creating Ad Creative
- Arrange Columns On Campaigns/Metrics Guidelines
- Create Custom Audience and Lookalike Audience
- Share CA and LLA In Different Ad Accounts
- Split Testing
- Launch and Scale Products: Testing Phase, Pre-scaling Phase, Scaling Phase
HR Staff for Recruitment and Documentation
Samsung Electronics
- Design and implement overall recruiting strategy
- Develop and update job descriptions and job specifications
- Perform job and task analysis to document job requirements and objectives
- Prepare recruitment materials and post jobs to appropriate job board/newspapers/colleges etc
- Source and recruit candidates by using databases, social media etc
- Screen candidate’s resumes and job applications
- Assess applicants’ relevant knowledge, skills, soft skills, experience and aptitudes
- Onboard new employees in order to become fully integrated
- Monitor and apply HR recruiting best practices
- Provide analytical and well documented recruiting reports to the rest of the team
- Act as a point of contact and build influential candidate relationships during the selection process
- Promote company’s reputation as “best place to work”
HR Trainee
Royal Dutch Shell
- Meeting with departmental representatives to discuss HR issues
- Referring issues to senior HR staff
- Assisting departments with their recruitment needs through liaison with agencies/ advertisers
- Coordinating prospective candidates, interviewing them and administering offers
- Conducting inductions of new staff
- Participating in the collection of market salary information for the annual review
- Inputting into the monthly payroll
- Assisting with the production and implementation of HR policies and procedures
- Responding to other ad-hoc queries from other personnel in the company
HR Officer
Cisco Systems
- Support the development and implementation of HR initiatives and systems
- Provide counseling on policies and procedures
- Be actively involved in recruitment by preparing job descriptions, posting ads and managing the hiring process
- Create and implement effective onboarding plans
- Develop training and development programs
- Assist in performance management processes
- Support the management of disciplinary and grievance issues
- Maintain employee records (attendance, EEO data etc.) according to policy and legal requirements
- Review employment and working conditions to ensure legal compliance
HR Staff
Verizon Communications
- Meeting with departmental representatives to discuss HR issues
- Referring issues to senior HR staff
- Assisting departments with their recruitment needs through liaison with agencies/ advertisers
- Coordinating prospective candidates, interviewing them and administering offers
- Conducting inductions of new staff
- Participating in the collection of market salary information for the annual review
- Inputting into the monthly payroll
- Assisting with the production and implementation of HR policies and procedures
- Responding to other ad-hoc queries from other personnel in the company
HR Assistant
Chevron
- Assist with day to day operations of the HR functions and duties
- Provide clerical and administrative support to Human Resources executives
- Compile and update employee records (hard and soft copies)
- Process documentation and prepare reports relating to personnel activities (staffing, recruitment, training, grievances, performance evaluations etc)
- Coordinate HR projects (meetings, training, surveys etc) and take minutes
- Deal with employee requests regarding human resources issues, rules, and regulations
- Assist in payroll preparation by providing relevant data (absences, bonus, leaves, etc)
- Communicate with public services when necessary
- Properly handle complaints and grievance procedures
- Coordinate communication with candidates and schedule interviews
- Conduct initial orientation to newly hired employees
- Assist our recruiters to source candidates and update our database
Education
Masters in Business Administration (HR)
The University of Illinois at Chicago
Languages
- French
- English
- German
- Chines
Career Expert Tips:
- Always make sure you choose the perfect resume format to suit your professional experience.
- Ensure that you know how to write a resume in a way that highlights your competencies.
- Check the expert curated popular good CV and resume examples
Social Media Manager Resume with Writing Guide
There are three main considerations when making the perfect social media manager resume. The first is what type of company you’re applying to. The second consideration for your social media manager resume is if it’s a managerial position or not. Finally, the third thing to consider when creating a social media manager resume is how much experience you have in your desired field.
Social Media Manager Resume Writing Guide:
- Two or three sentences in the summary section about what you bring to the table. Here is an example that works well: “Results-oriented social media manager with strong skills in engagement, analytics and budget management. Versatile professional with proven track record of producing double-digit growth year over year.”
- List your current position, organization, locations where this position is held in, e.g. Contact Center Manager at Digital Marketing Agency Gibraltar, Europe.
- List your prior roles, years and companies held.
- Mention advanced skills you have, e.g. Project Management certification or translation into Spanish or French.
- List your education from a traditional school or an online college such as the University of Phoenix or Coursera for a Masters Degree in Social Media Marketing. 6. List your online platforms that you manage, e.g. Examiner, Skype, Twitter, Google+.
- List the number of followers/friends/likes on each platform and note if their accounts have been verified by a reputable source or not.
- List your top tasks for each social media account and mention if you were responsible for the expansion of any online community. Also cite the percentage of growth for each social media page or blog that you manage.
- Mention if you’re able to speak another language and if so, list it.
- List your most successful social media marketing campaign and cite the number of followers/friends/likes that were acquired as a result of your efforts.
- Mention specifics about how you used social media to promote the products or services of your present or past employers.
- Mention what kind of feedback you get from the top brass when it comes to your work in relation to social media marketing and advertising.
- Mention what you feel is the most important skill set that a social media manager should have.
- List two or three keywords that describe your strengths and point to what makes you better than the next applicant on the list for this position.
- List your hobbies outside of work, e.g. professional boxing, cooking, and volunteer work.
- Mention if you have any professional certifications in the social media marketing or related fields. Mention what you achieved with said certification(s).
- List any publications that you’ve made online, e.g., Huffington Post, CNN’s iReport or on Twitter about what it means to be a social media manager.
Social Media Manager Responsibilities:
- Create strategies to promote products or services.
- Manage social media accounts daily.
- Research online methods to track social media activity and stay up-to-date with new platforms or tools.
- Engage followers on behalf of the company one represents, e.g., answer questions, ask questions or post polls for feedback on a product or service.
- Report on analytics on a regular basis and review customer feedback and complaints via social media channels to find trends in customer needs.
- Come up with a monthly budget for all social media campaigns for each employee.
- Set goals for employees and have them track their own goals on a consistent basis.
- Ensure that employees have the best equipment to use with their accounts such as laptop computers, smartphones, etc.
- Run and participate in social media marketing training sessions to help other employees grow their skills in social media marketing and boost company morale.
Social Media Manager Skills:
- Strong communication skills.
- In-depth knowledge of modern web practices and social media platforms.
- Knowledge of SEO best practices and site analysis tools such as Google Analytics for data analysis or Yandex Metrica, etc.
- Knowledge of email marketing tools such as MailChimp or Constant Contact for email marketing campaigns to clients, partners, etc.
- An interest in learning about the future of social media marketing and emerging platforms such as Vine or Pinterest.
- An ability to come up with innovative and creative strategies to market products or services.
- A knack for cutting through the clutter of communication online to offer a genuine, event-driven voice to client campaigns or brands.
- An analytical mind that is capable of interpreting data points and making logical decisions based on said data points.
- A passion for social media marketing and an understanding of the power that social media marketing campaigns can have on clients or brands.
- The ability to create, edit and update blogs on a regular basis and cite research for said blogs.
- Basic knowledge of HTML code or similar languages such as CSS, JavaScript, etc. to help create simple websites to promote clients’ products or services.
- A basic understanding of programming languages such as PHP, ASP, etc. This would allow you to create web-based applications with a strong focus on social media marketing and tracking.
- Basic knowledge of traffic and conversion features of e-commerce platforms such as Amazon or eBay.
- A commitment to continual learning in the field of social media marketing and blogging techniques.
Social Media Manager Objective:
Be in the position of Social Media Manager at my current company or other companies in the future that will allow me to provide a real-world experience to my employer by analyzing data and recommending strategies based on said data.
• Do not position yourself as a social media expert, it’s a title you earn.
• Be confident. Social media is about people, not software.
• Always ask if your post would work for your audience and test it out.
• Create content for your profiles that reflects who you are. Your audience will get to know you better by reading what you write and interacting with you in comments on your social profiles; they might even become fans or follow you.
Objective Example:
“I am seeking a Social Media Manager position at company name, where I can provide real-world experience to the company by analyzing data and recommending strategies based on said data. My online experience includes being a contributor to online publications, e.g., CNN iReport and Huffington Post. I also created a blog that is focused on social media training and tips, as well as a Facebook page for social media managers in my industry. My LinkedIn profile also reflects my educational background and work history.”
Social Media Manager Cover Letter:
- Tailor your cover letter to the specific position you are applying for.
- If you have any publications, make sure to include those in your cover letter as well.
- List any online platforms that you contribute to and point out how it relates to the position that you are applying for.
- Mention how long you’ve been involved in social media and what kind of posts or articles you’ve made that have helped your clients grow their social media presence or brand recognition.
- Make sure to include any certifications you might have in your cover letter.
- End the cover letter with a strong closing statement that relates back to your main points in the cover letter, i.e., how you align with the position that you are applying for and how it would benefit both parties if you were hired.
- Make sure to be polite, professional and personable while writing your cover letter and don’t get too wordy.
The best way to begin a social media campaign is by creating social media profiles for all of your business’s social profiles and then posting content regularly to keep your community engaged.
Key Takeaways:
- Cite quality research when posting content.
- Most relevantly to the main social media networks that your business frequents the most, such as Twitter and Facebook.
- Engage with your audience by following them and commenting on their posts, shares or photos.
- Track any responses you get from any of your posts in order to begin an analytic campaign at a later date if you determine that it would help you grow brand recognition or sales on a consistent basis.
