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Steven Michael
Franchise Manager
Summary
Experienced and results-oriented digital marketing manager with technical background acquired through education and 7 years of work in IT industry. Strong organizational and analytical abilities with successes in managing multiple projects/events at the same time. Adept in strategic planning, and the management of procedures. An analytical thinker who works collaboratively to get the job done.
Skills
- Google Analytics
- Google Ads
- Event management/organization
- Communication skills
- Content marketing
- SEO & SEM
- Business development
- HTML/CSS
- CMS
Work Experience
Franchise Manager / Communication Manager
- Franchise:
- creating the entire documentation (Operational manual, financial projections, brochure, educational materials, etc) necessary for starting the franchise project. Franchise profile publiched on website
- Marketing:
- preparing content for radio advertising
- creating online and offline marketing campaign for introducing a new product on the Croatian market
- creation and implementation of newsletter campaigns (MailChimp)
- SEO optimization of simbex.hr and webshop.simbex.hr. After initial SEO optimization, for selected keywords simbex.com took place among first 5 results. Rank on Alexa was improved for 774,516
- SEM – marketing campaign for web shop has
- web-analytics (through Google Analytics, Google Search Console and SE Ranking) and improvement of customer experience
- Product owner/Project manager of SimBex Mobile Application (released for Android and iOS). In first two months the application has 317 regular users.
- Establishing and improving ISO procedures within the company (ISO 9001, ISO 14001, OHSAS 18001)
Backoffice Coordinator / B2B Account Manager
- creation and implementatation of sales business plan
- setting sales goal for each sales agent, tracking their performance, and helping them meet and exceed sales quota
- quarterly and annual analysis of sales department work, with emphasis on agent’s KPIs
- identifying and collecting new leads, forwarding them to agents, and assisting in first contact with the lead
- tracking the communication with the potential customer through all the sales phases, from the first contact to the signing of the contract
- monitoring and analysis of clients’ work on a monthly, quarterly and annual basis, and drafting business proposals in accordance with the client’s needs in order to improve his business
Marketing/Event Manager
- participation in the development of a marketing plan and its implementation
- leading the software certification process in cooperation with International Laboratories (iTech, BMM) – a project upon which the expansion of the company’s business depended, because of the legal framework we had to meet.
- preparing for exhibitions at international fairs (ICE Totally Gaming – London, Expo 24 – Bucharest, BEGE – Sofia, Belgrade Future Gaming – Belgrade, Enada Primavera – Rimini):
- creating and leading a team of people from different departments in order to meet deadlines and all technical requirements set by the organizer of the fair, while solving the administrative tasks related to the event
- technical and administrative support throughout the fair, responsible for the quick and efficient resolution of all possible problems that may arise during the exhibition
Education
Master of computer science
Bachelor of computer science
Project
SimBex Mobile Application (Android, iOS)
Languages
- English
- French
- Arabic
- German
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What Should Be Included In A Franchise Manager Resume?
When writing a resume for a Franchise Manager position, there are several key elements that should be included in order to make it stand out from the competition. A Franchise Manager resume should include a summary of qualifications section, which should highlight your skills and experience in the field. This section should be brief, but should demonstrate that you have the necessary skills and experience to manage a franchise.
In addition to this summary, you should also include a section detailing your relevant work experience. This section should showcase the roles you have held within the franchise industry and list the responsibilities you held in each role. This will show prospective employers that you have the experience and knowledge necessary to excel in the role of Franchise Manager.
In addition to your work experience, you should also include a section detailing your educational qualifications. This section should list any degrees or certifications you have obtained that are relevant to the position of Franchise Manager. If you have attended any seminars or workshops related to franchise management, you should also include this information on your resume.
Finally, be sure to include a section detailing any additional skills and abilities that you possess. This could include anything from customer service skills to experience in project management. If you have any specialized skills or knowledge that are relevant to the position, be sure to include them on your resume.
By following the steps outlined above, you can ensure that your resume stands out from the competition and that you have the best chance of getting an interview for the position of Franchise Manager.
What Skills Should I Put On My Resume For Franchise Manager?
When you are looking to become a Franchise Manager, you need to ensure that your resume accurately reflects the skills and experience you possess. This is true for any job, but for a role as important as a Franchise Manager, you must make sure your resume stands out from the competition.
The job of a Franchise Manager includes a range of tasks which require a wide variety of skills. To make sure your resume is up to scratch, you should consider what skills need to be featured prominently on your resume. The most important skills for a Franchise Manager are:
- Knowledge of Franchise Law: Franchise Managers need to be knowledgeable in the law related to franchising, so it is important to include examples of how you have applied this knowledge in a practical way.
- Leadership: A Franchise Manager needs to be able to lead a team and coordinate multiple projects. This requires strong communication and interpersonal skills, which should be prominently featured on your resume.
- Sales and Marketing: Franchise Managers need to be able to both market and sell franchises. This requires an understanding of marketing and sales techniques, as well as the ability to effectively manage a sales team.
- Financial Management: An understanding of the financial aspects of running a franchise is essential for a Franchise Manager. Your resume should include examples of your experience in financial planning and budgeting, as well as your ability to think strategically about the financial aspects of a franchise.
- Negotiation Skills: As a Franchise Manager, you will be constantly negotiating with franchisees. You must be able to demonstrate your ability to negotiate effectively and manage difficult conversations.
By including these skills and experiences on your resume, you can make sure you stand out from other applicants for the role of Franchise Manager.
What Is The Job Description Of The Franchise Manager?
The job of a Franchise Manager is to ensure the successful operations of a franchised business. They are responsible for developing strategies and plans to maximize the performance of the franchise system and increase the profitability and market share of the organization. They also oversee training, marketing, and operational activities to ensure that the franchise is running efficiently.
Franchise Managers work with franchisors and franchisees to ensure that the franchised business is up to date on all legal requirements and meets brand standards. They also evaluate current policies and procedures and develop new ones to improve the franchise system. This includes ensuring that franchisees are adhering to the franchise agreement, ensuring that franchisees are receiving adequate support and guidance, and developing strategies for growth and expansion.
The Franchise Manager must also have a thorough understanding of the franchise system, its markets, and the competitive landscape. They must also have excellent communication and interpersonal skills to ensure that they are able to effectively communicate with franchisees and provide direction as needed.
Franchise Managers must be able to make well-informed decisions and have strong problem-solving and analytical skills. They must also be able to develop business plans and financial models to evaluate potential franchise opportunities. Lastly, they must have extensive knowledge of the franchise industry and have experience working with franchise systems.
What Is A Good Objective For A Franchise Manager Resume?
When writing a resume for a Franchise Manager position, crafting a strong objective statement is essential for making a good first impression. An effective objective statement should highlight your relevant experience, skills, and qualifications for the job.
Your objective should be concise, to the point, and communicate why you are the best candidate for the position. You should focus on the skills that make you an effective Franchise Manager, such as business acumen, problem-solving, and customer service. Demonstrating how you add value to the organization can help to make your resume stand out.
It’s also important to highlight your ability to manage multiple franchises efficiently and resolve customer complaints in a timely and efficient manner. Employers are looking for candidates who are organized and have the ability to work independently.
Your resume objective should also reflect your knowledge of the franchise industry and your understanding of the company’s goals and objectives. By conveying why you’re a good fit for the job, you’ll be more likely to capture the attention of the hiring manager.
In summary, a good objective for a Franchise Manager resume should showcase your relevant skills and experience, highlight your knowledge of the franchise industry, and demonstrate how you will add value to the organization. When crafting your objective statement for the Franchise Manager position, focus on what makes you an outstanding candidate and emphasize the value you bring to the company.
What Are The Career Prospects In The Franchise Manager?
Franchise managers are employed to manage the operations of a franchise business. They are responsible for the day-to-day operations, such as marketing, advertising, customer service, accounting, and legal matters. In addition to these tasks, franchise managers also need to maintain good relationships with other franchise owners, as well as potential customers.
The career prospects for a Franchise Manager are quite strong, with the potential to move up within the organization, take on additional responsibility, or even launch their own franchise business. Franchise Managers can take advantage of numerous opportunities in the service, retail, and food and beverage industries. They have the potential to become Franchise Owners, and move up to higher levels of management, such as Regional Manager or Director of Operations.
Franchise Managers should be detail-oriented and well-organized, have excellent customer service skills, and be able to multi-task effectively. They must also have a strong understanding of the laws, regulations, and policies associated with the industry they are working in. They must also have the ability to effectively manage their time, as well as their budget and resources.
Those interested in becoming a Franchise Manager should possess strong interpersonal skills, excellent problem-solving skills, and a passion for working with people. They must also have a good grasp of the business side of the industry, such as financials and marketing. A bachelor’s degree in business administration or a related field is typically required for this position. With the right qualifications, education, and experience, aspiring Franchise Managers can look forward to a rewarding and lucrative career in franchising.
Key Takeaways for an Franchise Manager resume
Franchise managers play an important role in a company’s success. They are responsible for overseeing the day-to-day operations of franchise locations, driving sales, and developing strategies to improve growth and profitability. Having a well-crafted resume is essential to stand out in the competitive job market.
When crafting your resume, it is important to be mindful of the key takeaways that a potential employer is looking for. Showcase your strengths and experience in leadership, customer service, and business development. Clearly articulate your successful initiatives and share your ability to think outside the box. Showcase your technical skills such as proficiency in computer programs, financial analysis, and project management.
It is also important to showcase your past successes as a franchise manager. Use detailed metrics to demonstrate your ability to drive sales, improve profitability, and develop effective strategies. Additionally, be sure to highlight any awards, honors, or certifications you may have earned.
Finally, your resume should be well-organized and easy to read. Use clear and concise language to describe your professional experience, and carefully proofread for any errors. This will help you to make a positive impression and help you stand out from other applicants.
By following these key takeaways, you will be able to showcase your strengths and experience as a franchise manager and make an impact on potential employers. With a well-crafted resume, you will be one step closer to landing the job of your dreams.
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